Army Officer Commercials: A List of My Favorites

In this post, I would like to share some of my favorite Army Officer Commercials.  We’ve all heard that the Army has critical officer shortages, especially in the Captain and Major ranks.  Whether that is true or not, I do not know.  But what I do know is that the Army has been very creative in their advertising and marketing efforts during the past few years; especially in their attempt to attract more people into the Army Officer Corps.

During the past few years, I’ve noticed some amazing Army Officer Commercials.   The commercials are patriotic and inspiring.  They do a great job at influencing people to become Army Officers.  I can’t speak for you, but whenever I see these commercials on television, I put a smile on my face and pay attention.  The videos make me proud to be affiliated with the Army Officer Corps.

My favorite commercials are the National Guard and Army Reserve commercials where they show Officers handling their military and civilian responsibilities.  They show the Officers in a suit at one point and then in their Army uniform.  They show that you can have the best of both worlds, serving as a Citizen-Soldier.

And if I had the slightest interest in rejoining the Army, these commercials would help influence my decision to become an Officer.  I guess the Army has learned the importance of having a strong marketing campaign.

Listed below, I want to share two of my favorite Army Officer Commercials.  I found these videos on YouTube® today and wanted to share them with our community.  I hope you enjoy them as much as I do.

If you know of a good Army Officer Commercial, and you have a link to it, feel free to share it with the rest of our community by leaving a comment to this post.  Just put your link to the video in your comment and I will review it and then add it to this web page.

If you have any comments or questions, you can add them below too. Thanks.

8 thoughts on “Army Officer Commercials: A List of My Favorites”

  1. I have to agree with Candace Ginestar on this. You would like to see people become officers because they love our country, but not all feel that so deeply as some.

    Acknowledging the benefits you will receive is not a bad thing to do. Some officers could create a youtube channel with their personal experiences as an Army officer and how it helped them in their lives.

    I watched both videos in this post. I never was an officer, but I joined the service to feel the pride I saw in the eyes of service men and women.

    Thankfully, I can carry that pride with me for the rest of my life. Having served, and served in Desert Storm, is one of the deepest satisfactions I have in my life.

    Granted, I never saw heavy combat like some did. Still, I am proud to have served and I honestly love the commercials and the pride they show.

  2. I also really like the one with the Major who is also a business man. I particularly like it because it shows the duality of Reserve Officers and how we are multi-faceted. I personally believe people who can master multiple skills and have a vast array of knowledge they have to obtain and keep are by far more beneficial than your everyday civilian.

  3. Youtube has been an effective tool for military, and Army in particular, advertising and marketing efforts. Army officer recruiting has benefited highly from the ease of potential job candidates being able to research the opportunities.

  4. Neil O'Donnell

    The imagery and music in those videos definitely inspires a sense of patriotism. The points about officers coming from all walks of life further enhances the draw of these videos and encourages viewers to believe they too can lead Americans onward and protect our homeland. I think these videos reach a heartfelt desire in many of us to serve and lead if called upon.

    1. Most Army Officer commercials focus on the patriotic side. That attracts a lot of people into the Army. But in today’s world and struggling economy it would be nice to see some Army Commercials that focused on job security, a pension, college loan repayment, travel, etc. You might be able to appeal to more people if you did that.

      1. Candace Ginestar

        The reality is, that people join the Army for different reasons. Not everyone joins solely for patriotism. There are many who do, but a lot are motivated by other things, the things that you just listed, Chuck. I don’t think it’s a bad thing to acknowledge that, as it also helps you understand your Soldiers and what motivates them.

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